From VRIN to Velocity: Integrating Resource-Based View and Dynamic Capabilities for Competitive Advantage in AI-Accelerated Markets

Abstract

In dynamic and turbulent markets, sustaining competitive advantage increasingly depends not only on possessing strategically valuable resources but also on renewing and redeploying those resources as competitive conditions evolve. This paper develops an integrated framework that links the resource-based view (RBV) and dynamic capabilities (DCs) through a stock–flow logic. Specifically, VRIN-type resource stocks provide the foundation for differentiation, while renewal flows—organized around sensing, seizing, and transforming—enable firms to continuously refresh, recombine, and reconfigure resource bundles to preserve their strategic relevance over time. The framework addresses two recurring limitations in prior research: the tendency of resource-based explanations to under-specify how resource value is maintained under turbulence, and the risk of conceptual slippage in capability-based explanations when renewal is treated as a broad, outcome-implied label rather than a mechanism acting on concrete assets. Building on this integration, the paper advances a set of propositions that clarify complementarities between resource stock quality and renewal-flow capacity, highlight resource–capability alignment as a distinct driver of renewable advantage, and specify boundary conditions under which transforming becomes a bottleneck. Finally, the paper outlines a research operationalization roadmap to support cumulative empirical testing and derives managerial implications that emphasize institutionalized renewal systems over episodic transformation initiatives.